It pays to share with pirates

This one time me and my ex-boyfriend got into an arument because I wanted to help promote one of his songs by sharing a free download link with my pro-piracy facebook group, isharmuisc. My thought was that it would be a great promotional opportunity to gain new fans from a base that wouldn’t have known about his music in the first place so wouldn’t have purchased his music either way. He was offended by the whole notion of this. A few weeks later, his track had sold less than five downloads. Him and his partner realized it was a novelty dubstep track. He later admitted that he would have been better off giving it away for free. This post from Rock, Paper, Shotgun describes the successful advertising campaign the game Anodyne recently ran on The Pirate Bay.

Anodyne’s Pirate Bay Promotion Made Them Lots Of Dosh

Anodyne’s Pirate Bay Promotion Made Them Lots Of Dosh

 

It pays to share with pirates. Fucker 🙂 😉 🙂

 

Read more about Anodyne’s Pirate Bay campaign here.

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